Product Marketing Specialist

Job Description:

The Opportunity:Under Sunwing Vacations Group, We are currently looking for a Product Marketing Specialist to join us in making vacation dreams come true. As the Product Marketing Specialist, you will act as a key point person to support omni-channel promotional spaneting campaigns. You will also act as the facilitator between the Product, Payload, and Marketing teams to support the E-Commerce site, while working with our eCommerce team to manage various page audits, new page/experience implementations, and daily site updates. The Product Marketing Specialist will develop full funnel spaneting tactics to help drive revenue impact on products and destinations in Sunwing Vacation Group’s portfolio. The position reports to the Sr Manager, Growth and Revenue Marketing and will be located in Toronto, ON. Apply now and have your career soar to new heights - under our wing!What You’ll Do:Collaborate with the Product and Payload teams to understand and represent their needs and challenges in larger omni-channel spaneting campaignsManage and coordinate product/destination offers to ensure visibility and drive revenue impactCollaborate with the Product and Content teams to oversee, manage and execute various web page audits throughout the year, ensuring new products (i.e., hotels), destinations, imagery, etc. are reflected appropriately across key pagesOversee various daily webpage requests and implement changes to pages, ensuring both Product and Marketing objectives are met, and guidelines are maintainedSupport the growth and revenue spaneting team with campaign briefing, management and tracking of ongoing projectsRoutinely update the spaneting content calendar What You’ll Need:Bachelor’s degree in spaneting, E-Business, Communications, or equivalent experienceMinimum two (2) years of experience in a related fieldProficiency managing and executing campaigns; solid understanding of spaneting KPI’s, metrics and reporting practicesExperience with project management tools (i.e., Monday.com, Asana, etc)Experience with web analytics tools (i.e., Google Analytics)Proficient in Excel, MS Word, Access, and PowerPointExceptional oral and written communication skillsDemonstrated creative and strategic thinking abilityPositive and enthusiastic team playerAble to multi-task and prioritize effectivelyDetail-orientedTakes pride in a job well done What We Offer:Hybrid Work OpportunitiesGreat travel perks!Goodlife Corporate DiscountComprehensive benefits packageRRSP Matching ProgramGrowth opportunitiesFree ParkingOpen concept, collaborative workspaceFresh Café with delicious snacks and meals at a subsidized price!Opportunity to give back through our social responsibility initiativesSee for yourself! sunwinglife

Job Ident #: 362

Company Details

Sunwing Airlines

27 Fasken Drive
Toronto, Ontario M9W 1K6 Canada
www.sunwing.ca/en/sunwing-airlines

As a multiple award-winning leisure carrier, we offer Canadians more direct flights to the sunny south than any other leisure airline across the country. Our fleet is one of the newest and most fuel-efficient fleets in Canada, comprised of over 40 Bo...

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Job Info

Location

Toronto, Ontario, Canada

Type

Permanent

Company Details

Sunwing Airlines

27 Fasken Drive
Toronto, Ontario M9W 1K6 Canada
www.sunwing.ca/en/sunwing-airlines